Clearly Basics is a skincare line made for acne-prone and sensitive skin. Beyond being grounded in science with our medical-grade formulations, we understand the emotions that come with having acne and sensitive skin.
It can be tough. We get that. And the tons of skincare products and confusing information out there do not help.
How do you know a product won’t irritate your skin? How can you be sure it won’t cause you to break out? How can you be confident your skincare is working? At Clearly Basics, you can relax knowing your skin is in good hands. This is a safe space for anyone with acne-prone and sensitive skin to get answers, support, and seriously effective, long-lasting solutions. Guided by science and empathy, we are here for you every step of the way.
· Medical-Grade Ingredients
We use USP-verified ingredients in all our formulations. These ingredients are rarely found in cosmetics as they need to meet strict standards of quality, potency, and purity.
· Formulated with Pharmacists and Dermatologists
We invest heavily in research to perfect every one of our formulations. We only offer what we believe are the best acne products out there. Many of our customers have even called our products game-changers.
· Seriously Effective yet Gentle Formulations
Ingredient synergy is the reason why our products are more effective than others with the same ingredients. All our products contain multiple active ingredients balanced with botanical complexes to give long-lasting results while being kind to sensitive skin.
· Made for Acne-Prone Skin
All our products are non-comedogenic. This means they will not clog pores and cause acne.
· Simple, Solution-Focused Routines
We do not believe in complicated skincare routines. With our simple lineup of best-in-class formulations, you can get better results from a routine you can easily commit to.
· Only the Good Stuff
Our formulations are PETA-certified vegan and cruelty-free. They are also free of nasties such as fragrance, colorants, and lanolin.
· A Community Who’s Here for You
We love it when you ask questions and we are here to help you through it all. Reach out to us anytime, or connect with our customers. The stories and results you see here are from real users and we have included their social media handles so you can ask them about their experiences.
LET’S HEAR IT FROM OUR FOUNDER, LINA.
Clearly started when I was feeling lost in the middle of a skincare aisle. There wasn’t anyone who cared enough to answer my questions beyond just pointing me blindly to whatever was being promoted at the drugstore. I wanted to lower the barrier in getting expert advice because getting answers shouldn’t be so confusing and hard.
In 2017, we launched a teledermatology platform called ClearlyRx where subscribers could chat with dermatologists via Facebook Messenger. Our subscribers would connect with the skin experts and get customized prescriptions without having to go into their offices or pay expensive fees.
Through ClearlyRx, the team and I saw first-hand the way acne can affect the way people feel about themselves. In our own small way, we wanted to help more people take back control of their skin and see themselves beyond the breakouts.
So we evolved our most successful formulations from ClearlyRx to create Clearly Basics.
Behind the fancy science and medical-grade ingredients that make our products work, what’s always been at our core is our commitment to our users. More than a skincare brand, we hope to be your personal cheerleader on your skin care journey.
Two years into Clearly Basics, I’m still amazed whenever I think about how we’re now able to connect with customers in over 26 countries. It’s important to me that every single one of you feels heard and supported.